South by Southwest started as an indie music festival until it grew into a hub for film, tech and innovation. But now, Washington is also invited, with several 2020 hopefuls stopping in Austin to pitch their presidency. NBC News Signal’s Simone Boyce talked with Howard Schultz and John Delaney about their 2020 ambitions and why Texas could play a major role.
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Is SXSW Becoming The New Iowa? | NBC News Signal